Slyce is a visual search company that builds image recognition tech to identify products, barcodes and more with a simple mobile scanner. Slyce’s most notable accomplishment is the Slyce Visual Search SDK, a plug-and-play mobile solution that allows developers to harness advanced image recognition processing in one simple universal scanner.
Slyce was an idea without a team, an app with no funding and a glaring gap within an untapped multi-billion-dollar retail landscape. The challenge was to develop and commercialize image recognition software on an enterprise level equipped with customizable consumer applications.
With the backing of private investors, government grants and loans, we raised $40M to build out a technology portfolio and infrastructure that attracted a strong retail clients base.
From there, the management team designed a sustainable series of effective strategic acquisitions, which contained a human computing lab to further develop backbone technology.
This organic process spawned the offspring of this collaboration: Partium.io, a leading enterprise parts search engine for industrial spare parts and home improvement components as a ready-to-use app or a customizable component to enhance an already-existing system.
As Slyce evolved organically, it acquired Catchoom and then merged with Humai to become Partium in 2020.
The results of this amalgamation resulted in two Clio awards for TommyxSlyce. During the process, BIG took the company public on the Toronto Venture Stock Exchange, then was subsequently acquired by a private company (Anzu Partners) in late 2017.
Slyce was an idea without a team, an app with no funding and a glaring gap within an untapped multi-billion-dollar retail landscape. The challenge was to develop and commercialize image recognition software on an enterprise level equipped with customizable consumer applications.
With the backing of private investors, government grants and loans, we raised $40M to build out a technology portfolio and infrastructure that attracted a strong retail clients base.
From there, the management team designed a sustainable series of effective strategic acquisitions, which contained a human computing lab to further develop backbone technology.
This organic process spawned the offspring of this collaboration: Partium.io, a leading enterprise parts search engine for industrial spare parts and home improvement components as a ready-to-use app or a customizable component to enhance an already-existing system.
As Slyce evolved organically, it acquired Catchoom and then merged with Humai to become Partium in 2020.
The results of this amalgamation resulted in two Clio awards for TommyxSlyce. During the process, BIG took the company public on the Toronto Venture Stock Exchange, then was subsequently acquired by a private company (Anzu Partners) in late 2017.
Slyce, the concept, was solid, but the missing segment was funding. With BIG’s resources and network, the idea was born when private investors, government grants and loans and a team of passionate and dedication professionals led Slyce along its path to profit and sustainability. In total, the collaboration raised $40M, managed shareholder communications and took the company public on the Toronto Venture Stock Exchange successfully.
With visual search AI still a glimmer in the retail industry’s eye, Slyce had a unique opportunity (and challenge) to be first-to-market to both retailers and end users. BIG executed a business development strategy that positioned Slyce as the leader in visual search to build trust and brand recognition with major retailers. We managed the process from cold calling through contract negotiations, winning business with major retail brands including Neiman Marcus, Home Depot, Urban Outfitters, JCPenney and Toys“R”Us.
Slyce needed to stay hyper-focused on building their app to beat the competition, but a team of 3 wasn’t going to cut it. We grew Slyce to a fully functioning company of 95. First, we designed internal operations and onboarding processes that ran seamlessly in the background; later, we integrated four acquired companies into functioning teams to add talent without hurdles. Finally, to maintain a shared vision, we facilitated quarterly and weekly meetings across the entire company.
Business Instincts Group is a venture growth lab. Together, our processes and our people grow ideas and startups into industry-leading companies.
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Jamie’s diverse career in the startup ecosystem has empowered him to understand the intricacies of collaboration and innovation; he has a keen eye for great ideas, and is able to quickly discern whether a market is ready for a shift. His operational experience informs his ability to craft a compelling narrative around a company’s finances, metrics, and growth potential to win partners and investors.
As BIG’s Chief Operating Officer, Jamie works to set and achieve project goals, plans, and timelines. He works alongside BIG’s executive management team to provide visionary organizational leadership and ensure operational controls are adhered to, timelines are met, and objectives are exceeded. Jamie is co-author of The Sustainable Startup, which he crafted alongside Cameron Chell. The book provides startups the guidance and structure they need to scale their team and business.
